‘Yank and Limey applied their keen understanding of our business to set us apart. They helped position us through words and images that not only portray the personality of our company but provide a message to the world that we are really making exciting things happen in the field of genomics.’

Dr. Jarret Glasscock, CEO, Cofactor Genomics

Cofactor Genomics

Services Provided:
Strategy, positioning, brand identity, branding, web design, print collateral and public relations.

Brand Identity

Cofactor had a logo that held meaning in its industry. Yank and Limey worked with this existing mark and enhanced it to better reflect the rebrand and new identity.


Web Design

Cofactor's new web site truly showcases the new D&A (Design & Analysis) brand identity and tells the complete story through a well-orchestrated and dynamically-visual environment. The site communicates, informs, and captures interest and response from the intended audiences.


Stationery

Yank and Limey created business cards, letterhead and envelopes that introduce Cofactor in a truly poignant and unforgettable way.


Collateral

Sometimes putting your best foot forward comes in the form of a paper document or even electronic files. That’s where first impressions can make or break a potential sales relationship. Yank and Limey created a flexible system for presentations and collateral offerings that allowed the new brand identity to be displayed in a professional “on message” manner, from presentation systems to brochures and data sheets to posters and slide show presentation templates.


Promotional

Telling the brand story and doing it right requires attention to detail in every communication. That’s why even Cofactor’s new email template received the Yank and Limey touch.